VICSCREEN SECURES ADDITIONAL GLOBAL GAMES PUBLISHERS TO PLAY NOW MELBOURNE

Anthony Tan points at a computer screen playing the game Way to the Woods. Photo by Sarah Chavdaroska

Melbourne International Games Week kicks off next week, with Thursday 5 October marking the official opening of Play Now Melbourne – the inaugural international games market which is set to become the pre-eminent trade gateway to the world of Australian games. 

Some of the hottest digital game developers from across Australia will be delivering their original pitches to leading international publishers, platform holders and investors, with an impressive suite of major players joining the program. 

Sony PlayStation, Devolver Digital, Massive Monster, Fellow Traveller, Ultra Players, Team 17, Raw Fury, Akupara Games and Shueisha Games have now joined Meta, Landfall Games and Kepler Interactive to search for the next big games to come out of Australia. 

The market will be held at Melbourne’s iconic State Library of Victoria, with a total of 45 projects set to showcased by game developers from across Victoria, Queensland, New South Wales, Western Australia and South Australia showcasing the creativity and innovation that Australian games are renowned for. 

Presented by VicScreen, Victoria’s creative and economic screen development agency, Play Now Melbourne enhances Victoria’s reputation as a games powerhouse, home to beloved titles such as Cult of the Lamb, Kinder World and Stray Gods: The Roleplaying Musical. 

Play Now Melbourne is also locked in for 2024, creating an ongoing opportunity for homegrown creatives to propel their work onto the world stage. For more information about Play Now Melbourne, visit: vicscreen.vic.gov.au/playnow

VicScreen CEO Caroline Pitcher said, “Play Now Melbourne catapults Victoria onto the international games trade events calendar. It’s an unmissable event for access to the hottest new games in Australia.”

“The calibre of the publishers, investors and platform holders secured for this event highlights the global reputation of Australian games, and we can’t wait to see the strength and creativity showcased to leading figures in our industry.”