Australia’s largest games market Play Now Melbourne is gearing up for its biggest year yet with the world’s top game publishers confirmed to attend.

Australia’s largest games market Play Now Melbourne will return on 8 October 2026 during Melbourne International Games Week.

As 2025 comes to an end, savour the moment by looking back at the bold and inspiring films, TV shows, games and events that were produced and presented right here in Victoria to international acclaim.

Play Now Melbourne, Australia's pre-eminent games market, returned to Melbourne International Games Week in 2025. This year 21 international and local publishers, platform holders and investors heard pitches from 78 projects. Check out the highlights from the day.

Australia’s leading international games market Play Now Melbourne is gearing up for a power-packed third year with some the world’s top game publishers set to attend.

Australia’s leading games market Play Now Melbourne will return for a third consecutive year in October 2025, backed by the Victorian Government through VicScreen.

Play Now Melbourne, Australia's pre-eminent games market, returned to Melbourne International Games Week in 2024. This year 55 developers from around the country pitched their projects to leading international and local publishers, platform holders and investors.

Australia’s pre-eminent games market Play Now Melbourne is getting ready for a power-packed second year with even more of the world’s top game publishers, platform holders and investors set to attend.

Australia’s pre-eminent games market, Play Now Melbourne is set to return for another round in 2024.

Play Now Melbourne is Australia's pre-eminent games market. As part of Melbourne International Games Week, Play Now Melbourne was held on 5 October 2023 at the State Library of Victoria. It featured an impressive line-up of leading international and local publishers, platform holders and investors, hearing pitches from more than 40 projects from across Australia. Here are some of the highlights from the day.

Sony PlayStation, Devolver Digital, Massive Monster, Fellow Traveller, Ultra Players, Team 17, Raw Fury, Akupara Games and Shueisha Games have now joined Meta, Landfall Games and Kepler Interactive to search for the next big games to come out of Australia.

VicScreen is calling on Australian game developers to mark their calendars for 5 October 2023 and participate in Australia's foremost games market, Play Now Melbourne.